With the steadily growing number of amateur podcasters, royalty free podcast music has become more and more popular as well. Smaller podcasts often can’t afford the rights to use popular music like StarTalk, which uses a famous Beastie Boys song in its opener, or other established shows. Many new and unknown bands and musicians offer their music for free as well, hoping to gain recognition by being played in a podcast.
There are many music-related podcasts as well, which make the most frequent use of music. Some of them merely discuss artists and albums and interview musicians, but many include live music as well. Completely Beatles was a podcasts dedicated solely to the music of The Beatles, for example, whereas podcasts like NPR’s Tiny Desk Concerts or KEXP’s Music That Matters have showcased numerous popular artists and invited them to play unique live sets over the years.
Most podcasts use music to make their content stand out and create variety and alternation in a non-visual, somewhat restricted format.